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2011-12-01
A simple method for creating printed samples of products to deliver to clients.
Regardless of the size of the operation, it’s wise for garment-decorating businesses to have a simple method for creating printed samples of products to deliver to clients. In almost every...
2011-12-01
Direct-to-garment printers in sampling programs and in the promotional-product market
Over the last few years, the industry has seen a major growth in the use of direct-to-garment printers in sampling programs and in the promotional-product market. Along with the ability to...
2011-12-01
We’re talking about plastisol's propensity to leave a trail on our textiles.
The paramount value of a plastisol is the fact it never dries in the screen… unless we’re talking about its propensity to leave a trail on our textiles. I realize that, if we put an...
2011-12-01
It’s been said numerous times—time is money.
It’s been said numerous times—time is money. We in the printing business need to apply that cliché within our businesses. Ultimately, this is related directly to our sales/administrative and equipment/production...
2011-12-01
The subject of polyester fabrics being dyed is a hot topic. The subject of polyester fabrics being dyed is a hot topic and has been for some time in the direct-to-fabric market for soft signage and display products. Sublimation is also hot as a heat transfer process and there...
2011-12-01
We wanted to work with a photo on black garments in a gray scale with a couple twists As you may, or may not know, we recently spent a week with the first Printwear Shop Makeover winner in Plymouth, Mich. We spent five days with our new friends Nancy, Rose and Gary at Heritage...
2011-12-01
Stones, studs and nail heads are still adding interest to embroidery. For decades, embroiderers in Europe have incorporated all kinds of personalization and decorating types to their offering. They frequently offer services such as engraving to make the most of the relatively...
2011-12-01
In the past year, we have seen spikes in everything from cotton and polyester. We’re all guilty of it. We whine, we moan, we throw temper tantrums. But the cause of our headache is unfortunately an inevitable reality.
Rising costs—we see it at the gas pump, the...
2011-12-28
This year, we will focus on color trends. In the forecast trend article written for Printwear December 2010, we concentrated on fashion patterns for the year. This year, we will focus on color trends. Information from trend forecast agencies, fashion shows (Fashion Week, Magic)...
2011-12-01
Targeting a qualified audience in marketing strategies can be a difficult task. Targeting a qualified audience in marketing strategies can be a difficult task. You may like to know what section of the local newspaper the majority of potential customers read before placing an ad...