Sales Strategies Article Archive
Reinforce a strong product offering with solid sales strategies.
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2012-04-01
Children's attire reflects the joy (and clumsiness) of childhood.
Kids: they're unpredictable, temperamental, lacking in motor and social skills and yet absolutely adorable. Beyond their endearing language, sense of wonderment, naturally smooth skin and never-ending...
2012-04-01
The social networking buzzword for 2012 is quickly becoming Pinterest.
The social networking buzzword for 2012 is quickly becoming Pinterest, an online bulletin board where Internet users post and share their favorite images, products, crafts and virtually all other interests...
2012-01-01
Can a slogan really have that much influence in our lives?
A slogan—can it really have that much influence in our lives? Apparently. Companies spend considerable money in creating just the right phrase for their product, brand or service. They have the ability of...
2012-01-01
Tips for starting a web-based business
I launched my first web-based business in 1997. Since then, I have been involved in developing a multitude of sites that offer decorated apparel. One thing I have learned is that digital direct-to-substrate printing is an ideal process...
2011-12-01
A simple method for creating printed samples of products to deliver to clients.
Regardless of the size of the operation, it’s wise for garment-decorating businesses to have a simple method for creating printed samples of products to deliver to clients. In almost every...
2011-12-01
Direct-to-garment printers in sampling programs and in the promotional-product market
Over the last few years, the industry has seen a major growth in the use of direct-to-garment printers in sampling programs and in the promotional-product market. Along with the ability to...
2011-10-01
This issue is sponsored by the letters Q and A. Posing some of the most common questions and the answers to them, Printwear’s resources from all around the industry pitched in to build this comprehensive troubleshooting guide. Thumb through the following pages...
2011-10-01
Upsell breakdown
Business owners are always looking for ways to make the sale or, in some cases, make more money on the sale. One of the most effective ways to make more money on a sale is to upsell the customer to a more profitable product.
With...
2011-05-01
You go through your entire one-hour, amazing sales presentation. You nailed it. The prospect seemed to be in agreement, even excited at times. He or she has all the logical and emotional reasons to buy but at the end of your pitch says, “Sounds great. I need...
2011-03-01
A lot of us live under a rock (or a stack of shirts) when it comes to the world of business. We get wrapped up in the latest developments in ink, thread, graphics and blanks and neglect how we can better utilize current technology to manage business and generate new...