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Don Sanders

Promotional-products expert Don Sanders joins us this month and going forward with insightful commentary designed to help apparel decorators bridge the gap between merely embellishing garments and selling promotional apparel.

Go Forth and Forge Clientele
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Uniformly Profitable!
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In keeping with this month’s Q&A format, Don Sanders checks in with his monthly report on selling promotional products. This month he delves into ways in which non-wearables—and other savvy marketing moves––can enhance a traditional promotional- apparel program.
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Promotional-product sales guru Don Sanders returns this month with a series of from-the-trenches selling tips for the transitional-outerwear category.
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Woven Apparel
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Sales strategies
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Why stop with a T-shirt?
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Promotional insights
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Promotional insights