Advertisement

Jennifer Cox

jennifer cox

Jennifer Cox operated a family embroidery business beginning in 1990. She is one of the founders of the National Network of Embroidery Professionals (NNEP), a national organization that supports embroidery and apparel decoration professionals with programs and services designed to increase profitability and production. Cox is currently the president of NNEP.

social media
Feature
Posts with images are shared more, seen more, liked more and commented upon more often than posts that do not contain images. 
sample requests
Feature
Here are some ideas to help you manage requests for samples in a way that meets your customer's needs while not making you crazy or draining the profits from the order.
marketing
Feature
To effectively market your business, it's important to take a close look at your ads and make sure they are talking about what you do for your customers.
call to action
Feature
Running an ad without a CTA is often a waste of time and money. 
embroidery
Feature
One approach to developing accurate price quotes for embroidery is standardizing and streamlining your questions.
Feature
Many customers don’t know what digitizing means. 
apparel
Feature
Instead of holding onto unwanted inventory of samples from a previous year, make a bargain bin that is highly visible for your customers and hold a sample sale.
Do you have a business plan for 2016? Here are some basic strategies.
Feature
Do you have a business plan for 2016? Here are some basic strategies. 

Pages