Vince DiCecco

Vince is a dynamic and sought-after seminar speaker and author with a unique perspective on business development and management subjects, primarily in the decorated- and promotional-apparel industries. With 20+ years of experience in sales, marketing and training, he is an independent consultant to various decoration businesses looking to profit and sharpen their competitive edge. Visit his website or send an email to Vince@ypbt.com.

pricing the competition
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If you continue to lose a decent number of jobs to the competition because of a lower price, here are some questions to consider. 
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customer loyalty
customer loyalty
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Take your customer beyond satisfaction and nurture loyalty with tips. 
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business goals
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Connect the accounting dots and move toward your business goals. 
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