Recap: Ricoma's Inaugural DecoSummit

Alexandria Bruce, Printwear magazine

Alexandria Bruce is the digital content editor for Printwear magazine covering news in the apparel and textile industries. Contact her at

Ricoma Embroidery Machines hosted its first custom apparel conference at its new headquarters, Oct. 11–12. DecoSummit, a custom apparel educational experience, puts a focus on teaching the different methods of apparel decoration. 

The three-day inaugural event featured classes and tutorials teaching embroidery, sewing, heat transfer, and direct-to-garment (DTG) printing, as well as business seminars advising attendees on how to utilize the machinery for maximum profit.

“I wanted to learn how to service my machine and learn new techniques and tricks of the trade,” says Linda Russell, a Ricoma customer, and panelist speaker at DecoSummit. “The experience did not disappoint.”

Class highlights from the summit include:

  • Pricing products and top-selling platforms for decorated apparel businesses, taught by Ricoma COO, Henry Ma and founder of the T-shirt Help Desk, Gary Ajene
  • How-to projects like free-standing lace and cap embroidery techniques, taught by embroidery professionals Laura Gomez from Embroidery Hub and Eve Lowry from The Baby’s Booty on YouTube
  • Various digitizing classes, taught by guest speaker and face of Embrilliance software Lisa Shaw
  • A beginner's guide to sewing, presented by YouTuber Jennifer Moore of The Sewing Report
  • The process of heat transfer vinyl with a heat press, taught by Reyes Gasca (Reyes The Entrepreneur)
  • DTG training classes, taught by Ricoma service tech and DTG specialist Daniel Zas

Ricoma says the conference was designed to be an opportunity for hands-on training and business seminars, as well as a place for customer apparel decorators of all levels to network.

Ricoma offered a VIP attendee experience, which included all VIP hands-on classes, a technical certification course before the event, as well as a VIP cocktail party on the second night of the conference.

A raffle concluded the event, and VIP attendee Fonda Farmer Howland took home a free embroidery machine valued at $8,000.

Speaking to what's in store for next year, Ricoma's content specialist Aliana Zamorano says, "We haven't made any decisions other than making it bigger and better, more attendees, more classes, and possibly at a bigger location."