KATY, Texas—BAW Athletic Wear lends a hand in flood-ravaged Louisiana with a shipment of garments for displaced residents. After a massive storm dumped more than 7 trillion gallons of water on Baton Rouge, La. and surrounding areas, BAW owners Steve Brammer and Mike Chong decided to put their Katy, Texas-based business into action as part of the relief effort.
The inspiration for the initiative comes from what BAW considers a dedication to helping the community, explains Joe Lee, national account manager.
“Louisiana is practically a neighbor of Texas,” Lee adds. “Houston was the city that accepted New Orleans refugees after Hurricane Katrina.”
The company coordinated with a shipping company to deliver more than 20,000 T-shirts to Louisiana. To ensure the shirts made their way to the most-needed areas, Lee and BAW worked closely with the communication director at the office of the Governor of Louisiana. Garments were distributed by the governor's office to local parishes.
Lee points out that in addition to the efforts in Louisiana, the company strives to play an active role in endeavors closer to home whenever possible. One of the most frequent recipients of garment donations, he explains, is Parks Youth Ranch, a shelter for at-risk and homeless youth based in the area. The company donates apparel such as blank T-shirts and polos to the organization.
"As a company, we try to do as much as possible to lend a hand where we can," Lee adds.
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