BROOMFIELD, Colo.—During Kornit Digital's Dec. 5 webinar, presenters spoke to what can make a shop remarkable and how to offer that type of experience to customers. The Road to Remarkable: Earning Customer Love with Apparel that Dazzles featured Marshall Atkinson of Atkinson Consulting, Robert Nute of Kornit Digital, and Tyler Merritt of Nine Line Apparel.
Atkinson dove into the importance of a shop's turnaround time, how to elevate production, and got attendees thinking about how customers respond to a shop experience.
In the presentation, he argues, "Nobody remembers average."
Go to the Printwear Webinar Channel to watch and find out how you can avoid being "so so."