trade show
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Attending a decorated apparel trade show this year? Be prepared with these five pro tips for a better trade show experience.
Kristine Shreve
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Discover how using an image can make the sale. 
A 7-Step Guide for Starting an Embroidery Business
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Here are the tools and critical steps you need to get your operation off the ground. 
core competency
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Have you identified what your business is best known for?
T-shirt pretreatment
T-shirt pretreatment
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Give yourself some time to master this six-step process. 
All images courtesy JERZEES
All images courtesy JERZEES
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Spring brings April showers, beautiful flowers, and new fashion trends in apparel decoration.  
Direct-to-garment step test (Image courtesy Brian Walker)
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Step Tests are a way for D2 printers to determine the correct amount of pretreatment a garment needs.
marketing strategy
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Keep your plan on target and relevant to your business goals with these critical questions. 
direct-to-garment myths
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Here are answers to questions that might lead decorators into a different perspective when looking at the decoration method.
social media
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Avoid these social media pitfalls and build a strong brand identity. 

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